Branding

Digital Campaigns & Ad Design (2006-2011)

Digital campaigns produced at Arc Interactive (Publicis Group) between 2006 and 2011 — mini-sites, mini-games and animated banners in Flash and HTML/CSS. Cactus awards period.

Selection of work produced between 2006 and 2011 at Arc Interactive, a media agency of the Publicis Group. My contribution covered the production of digital campaigns for several advertisers — short mini-sites (2 to 3 pages), mini-games and animated banners in large volume, built in Flash (Adobe) and in HTML/CSS. Among the clients: Banque Leumi, Afeka Academic Engineering College, UMI Motors (Cadillac and Chevrolet importer in Israel) and others. Some of these campaigns were recognized with Cactus awards (gold, silver, bronze), the annual awards for advertising in Israel, in the years that followed. The captures below gather a selection of 13 pieces of work from that period.